One of the most effective tactics is to offer some sort of incentive for subscribing, such as a coupon or a discount on a product or service. Thinking about how, when, where and why to communicate with your target audience is very important.
Text to Win Contests - Ask people to text your short code for a chance to win a prize Text to Vote - Run an easy to use text to vote system to gather information and opinions via textĬonfirmations and Reminders - These are helpful for the recipient and have the added benefit of reducing missed appointmentsĪlerts and Information – The immediacy of texting makes it perfect to update people on need to know now announcements Offers and Promotions - People love to receive discounts, offers or special invitations etc. Here are a few ideas for building your list:
Remember, as you build a quality list you need a strong WIFM (What's In it For Me) factor to appeal to potential subscribers. Now what? Build that audience!īeyonce would never perform to anything less than a sold-out crowd, so why should your SMS campaign not reach as many people as possible?
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